Essity Global Hygiene and Health Survey 2022: Future Personal Care


Essity Global Hygiene and Health Survey 2022

Essity – As a preeminent hygiene and health company operating on a global scale, we constantly acquire information that enables us to remove obstacles to wellbeing and foster inclusive, stigma-free societies. This time, we conducted in-depth interviews with more than 15,000 people in 15 different nations to better understand the disparity between people’s existing well-being-related behaviours and attitudes and their ideal way of life.

The relationship between physical and mental well-being is one of the survey’s most important findings. We improve people’s physical and mental health by reducing shame and social exclusion through our hygiene solutions, educational programs, and partnerships.

In order to find the answers for a healthier next generation, Essity is looking at the future of wellbeing. Global Survey on Hygiene and Health


Upcoming personal care

Our new lives are placing new demands on the support and well-being we require as we look to the future.

One in three people said they want to worry less about their financial security in the future so they can pay more attention to more fulfilling elements of their lives, such as their family and dreams. Since up to two out of every three people encounter obstacles to leading healthier lives, with time and motivation ranking as the biggest ones, there is work to be done.

The biggest obstacles to living a healthier lifestyle, according to 67% of respondents, are time and motivation.
34% of people claim that their daily well-being depends most on not experiencing pain or discomfort.

What People are most interested in focusing on

The two things that rank top on the list of necessities for people’s wellbeing are financial stability and wholesome relationships.

Being a part of a community is not as important to people’s everyday wellbeing as leading an active lifestyle. One in three people believe that being pain- and discomfort-free is crucial.

For women, having healthy relationships, a balanced diet, and being pain- and discomfort-free are more vital than for men.

Life’s stages cause priorities to shift, from creating an identity to taking care of the necessities.

You should put more of an emphasis on your mental and social well-being during adolescence. Your priorities shift as you enter adulthood and begin to focus on leading an active life that includes job, relationships, and advocacy. It’s important to feel secure as a parent in terms of your job and finances so that you may avoid stress and get enough rest and recovery time. Wellness, being able to rest and recover, eating healthily, and being a member of a community are important in middle age. As you get older, the emphasis switches to making sure that your basic needs are addressed, such not being in pain or suffering, not feeling lonely, and having time to rest.

Personal Mental Health

Compared to men, women are more committed to enhancing their mental health.

Young people prefer to concentrate more on their goals, self-acceptance, and love of themselves, whereas older people want to spend their time with friends and family.

The primary obstacle to leading a healthier lifestyle is self-motivation, followed by self-control and time.

In metropolitan regions, self-control is a problem, while in rural areas, affordability is a problem.

Surprisingly, metropolitan areas face greater obstacles to access and information than rural ones.

Most nations struggle with affordability, including South Africa, Australia, and Brazil.
People who live in cities are more inclined to claim that there are more hurdles overall.
In China and India, affordability, access, and knowledge are major issues.


Most people wish to put more emphasis on getting regular exercise, eating well, and sleeping well.

In general, people think they are as healthy as other people, with the exception of their parents, who they think are either more or equally healthy than.

31% of people believe they are generally healthier than their relatives, friends, parents, or the broader population.

The likelihood that you would claim that you have obstacles to leading a healthier lifestyle increases with age.

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